Hey everyone! The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. - Leo Burnett 6 Important key for effective advertisement messages: 1. Grab Viewers attention The message must be interesting and attracting 2. Define a value Giving the costumers reasons to select you, for more information on value proposition see this article on building the best Unique Selling Propositions. 3. Make it simple When the message is simple people will understand it 4. Focus on target market knowing target market before making advertisements because one message does not fit all. 5. Define positioning the company must kno...
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